Ooma Adds Call Analytics, Other Features to its Business Phone Service

By
Bruce Christian
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Ooma Inc., a smart communications platform for businesses and consumers, has added Call Analytics and other advanced features to Ooma Office, making the business phone service more powerful and productive.

Call Analytics, a feature of the Ooma Office Pro tier of service, will make it easy for business owners and managers to track call volume in multiple ways – including day of the week and time of day, with the option to drill down into the number of incoming calls and outgoing calls, across the time range of their choosing. This can give them insight on crucial business concerns such as staffing needs and team productivity.

Call data also will be displayed as a call distribution grid, showing call volume by day of week and time of day, highlighted with a range of color shading to visualize peak calling periods. Accessible to the Ooma Office Pro account administrator, the Call Analytics feature also will allow charts and tables to be downloaded in the universal CSV spreadsheet format for further review.

Other new Ooma Office features include:

  • Expanded call management in the Ooma Office mobile app – Version 5.6 of the app, available for iOS and Android devices, will add support for multi-line calling, allowing users to answer a second call, or to put a call on hold and start a second call; three-way calling, where two separate calls are conferenced together; and attended transfer, which will allow the user to talk with the intended recipient of a transferred call before making the actual connection.
  • Google Chrome extension – By downloading the Ooma Office for Chrome extension from the Chrome Web Store, Chrome users can access their Ooma Office voicemails, faxes and call logs without having to leave their web page.
  • Google and Microsoft contacts integration – Users can link their Google or Microsoft 365 account to Ooma Office. Their contacts will appear in the directory inside the Ooma Office desktop app, so they can place calls and send texts with a single click. Incoming calls, voicemails, text messages and call logs will match to the contacts stored in the directory.
  • Adaptive forward error correction – Voice call quality suffers when internet service is slow or unstable. Adaptive forward error correction will add small amounts of extra information – called error correcting code – to each voice data packet, which is designed to counter the effects of congestion and maintain high call quality. The feature is now built into the Ooma Office mobile app for iOS and Android, the Ooma Office desktop app for Windows and Mac, and all Ooma branded IP phones (models 2602, 2602W, 2603, 2612, 2613, 2615W, 2624W and WP810).
  • Bulk upload of speed dial and blocked numbers – Administrators setting up a new account or updating an existing account can upload a CSV file with names and numbers of employees to avoid the tiresome process of entering names and numbers individually.
  • Virtual backgrounds in Ooma Meetings – Whether serious or whimsical, users can select a virtual background during Ooma Meetings video conferences. Ooma Meetings, a feature of Ooma Office Pro, offers a selection of more than a dozen virtual backgrounds ranging from an office setting to a roaring dinosaur. Anyone wanting to get even more creative can upload their own virtual background image.

Ooma Office and Ooma Office Pro (https://www.ooma.com/small-business-phone-systems/) offer a set of features tailored to meet the needs of small and medium businesses, with service plans starting at $19.95 a month per user (excluding applicable taxes and fees) with no long-term contract required. Customers have their choice of interface – conventional analog phones, IP phones, virtual service through the Ooma Office desktop and mobile apps, or any combination of the four. Advanced features such as a virtual receptionist, ring groups, video conferencing, text messaging, call park and multi-site access combine to make small businesses sound big. These are among the reasons why readers of PC Magazine have selected Ooma Office as the best business VoIP phone service for eight years in a row.

Learn more at www.ooma.com or www.ooma.ca in Canada.