Video conferencing manufacturer Boom Collaboration launched its new website, which it hopes will be a catalyst for enhancing reseller resources and providing more informative content.
The site – created around a theme of “look, sound and hear better” – visually highlights, for example, the difference between built-in webcams and Boom’s high-performance lineup of cameras.
Boom’s platform agnostic portfolio encompasses videobars, AIO solutions, cameras and multi-camera mixing desk controllers.
“It’s a fast moving industry that never stands still and we keep moving forward too,” said company co-founder, Fredrik Hornkvist. “The HALO videobar with expandable audio was launched at the start of this year and has been a huge success! It’s captured the imagination of the whole market.”
“A lot of what we’ve been focusing on over the last couple of years is introducing ourselves to the market,” said co-founder Holli Hulett, “highlighting how we are not only a viable but an innovative and interesting partner that stands out from the crowd across all meeting spaces. We’ve built the business by listening to our customers and identifying what they need and what they were lacking. Being attentive and creating quick solutions. This is one of the cornerstones of who we are what we will continue to be.”
“The new website,” she continued, “is another tangible example of how we continue to move forward and build stronger relationships with existing as well as new customers.”